Here’s one for the kids. And the grown up kids.
Today is the perfect day for an adventure.
This is a music video I was commissioned to make for JJ Heller‘s song “Meant To Be”.
JJ and her husband Dave got in touch as they wanted a music video made in time for the release of their new album. The opening request was “The words that we’d love associated with the video are charming, clever and adorable. We’d love it to: 1) be the kind of video that is hard to turn away from because it’s so much fun to keep watching. 2) insert humour as much as we can. 3) for children to enjoy watching as much as adults.”
JJ and Dave had a pre-prepared script and were eager to chat through ideas with me. Initially they had written a story about two foxes but we agreed to change them to be squirrels as one of my recent videos “The Power Of Empathy” had featured a fox (so it was nice to do something different!) – plus we agreed that the idea of these characters living in a big tree house in the woods would be super fun!
After a few minor tweaks to the script, I began by designing the characters. Then on to colour choices…
The animation was hand-drawn, pen on paper, and cleaned and coloured digitally. There’s 1150 individual illustrations in total (let alone layered Photoshop files).
I was in full head-down-work-work-work mode, and clearly wasn’t paying my dog enough attention.
The video took 32 days to create and it was a pleasure working with JJ and Dave.
You can get the song “Meant To Be” instantly on iTunes when you pre-order JJ Heller’s album “Sound of a Living Heart” for just $8.99 at https://itunes.apple.com/us/album/sound-of-a-living-heart/id1005228086.
You can also order the CD from shop.jjheller.com.
The new record releases on 21/08/15.